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| [ Profile ] | Mark DiSciullo |
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Mark DiSciullo has been working as a user-centered design professional for over 15 years. He joined MISI Company in 2005 as a Senior User Experience Strategist, specializing in web measurement & analytics. Mark ensures a complete view of the entire user experience, online and offline, is accounted for. His methods provides actionable insights for design recommendations that map to business objectives. Mark helps clients realize the value of their online presence. He provide solid design direction and facilitates the continuous improvement process.
Prior to MISI, Mark worked at TD Waterhouse (now TD Ameritrade) where he served as the FVP of Usability Design. There he instituted a User-Centered Design process into the System Development Lifecycle (SDLC) and lead the successful redesigns of all of the firms most profitable product channels, the Retail, and Institutional websites along with the entire Active Trader “TradeCentral” suite of tools. Mark and his team were responsible for the integration of a web measurement strategy utilizing Coremetrics.
During his tenure at Marketware International, Mark and his creative team played a large part in the user experience design and development of one of the world’s first online retail trading systems. This system is still in use today with various domestic and international clients such as TD Ameritrade, TD Bank, Legg Mason, Royal Bank of Canada, E*Trade (Europe), CIBC and Citi-Kah-Wa Bank (Hong Kong).
Prior to TD Waterhouse, Mark was the Art Director and a Senior Business Partner at Kandu Interactive where he was responsible for the design and production of highly immersive interactive multimedia applications for clients such as Nike, Sony (Sony Wonder Museum, NYC), Pfizer, Searle, Astra Zeneca, IBM, Kodak, and the Ellis Island Foundation.
Mark graduated from Trenton State College (now The College of New Jersey) with a BFA in Visual Design. He has also earned the title of a Certified Usability Analyst from Human Factors International Inc.
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Areas of expertise:
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User Centered Design
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Rich Interface Design
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Web Measurement &
Analytics
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Video Editing
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Information Architecture |
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Audio Engineering
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Usability Testing
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3D Modeling and Animation
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Rapid Prototype
Development
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Graphic Design
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Corporate Identity & Branding |
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Digital Photography
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Flash Interactive Design &
Development
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